Web Content Manager

Position Title: Web Content Manager

Reports To: Director of Web Experience and Strategy

SUPERVISION EXERCISED: None

LOCATION: Anywhere ADL has an office

Grade/Class: Grade F, Exempt, PSA-Eligible

ABOUT THE ORGANIZATION:

ADL is the leading anti-hate organization in the world. Founded in 1913, its timeless mission is “to stop the defamation of the Jewish people and to secure justice and fair treatment to all.” Today, ADL continues to fight all forms of antisemitism and bias, using innovation and partnerships to drive impact. A global leader in combating antisemitism, countering extremism and battling bigotry wherever and whenever it happens, ADL works to protect democracy and ensure a just and inclusive society for all.

PRIMARY FUNCTION:

The Web Content Manager is a collaborative and detail oriented member of the Brand & Marketing department. The Web Content Manager enjoys problem solving, building engaging user-friendly web experiences, and partnering with many different stakeholders across a mission-driven organization. This role will support a variety of internal clients to bring their website content to life to amplify ADL’s work and impact.

Primary:

• Build, update, and maintain web content using the Drupal content management system (CMS) to support organizational initiatives and internal stakeholders;
• Monitor web request queue, audit requests for missing or incomplete details and work with internal clients to ensure all requested deadlines are achievable;
• Identify and recommend engagement and lead gen opportunities for new content;
• Assist with thorough QA and UAT during web deployment cycles to ensure high-quality, accurate, and accessible web content and functionality;
• Utilize analytics tools like GA4, Looker Studio, and VWO to measure performance, optimize content, and track organization wide KPIs;
• Proactively update web content in coordination with campaigns, events, and organizational priorities;
• Maintain site structure and metadata to support SEO best practices and content discoverability;
• Identify and troubleshoot website issues, recommend solutions, and help implement fixes;
• Support larger web projects and redesigns as needed.

Skills:

• Strong QA and UAT skills with a sharp eye for detail;
• Proficiency with Google Analytics and Excel;
• Experience working with project management tools (Asana, Airtable, Jira, etc)
• Experience with A/B testing platforms (e.g., VWO, Optimizely)
• Familiarity with Wordpress, Wix, or other CMS tools
• Familiarity with Search and AI Optimization rules and best practices, or willingness to learn;
• Graphic design skills (e.g., Adobe Creative Suite, Canva) a plus;
• Excellent communication and organizational skills;
• Demonstrated ability to manage multiple projects and deadlines simultaneously;
• Collaborative mindset and comfort working across departments and with both technical and non-technical stakeholders;
• Strong problem-solving skills and a proactive, flexible approach to challenges;
• A commitment to justice and fair treatment for all.

Work Experience:

• The ideal candidate has significant years’ experience and can demonstrate a progression in skills and expertise managing website content in an enterprise environment e.g., Drupal, Wordpress, Wix.
• Experience in editorial, communications or project management preferred.

Education:

• Bachelors degree, or related field, or equivalent experience required.

Work Environment:

• ADL is a hybrid environment, though this role may be performed remotely.

Compensation: 

• This position has a salary range of $60,000 to $90,000. This salary range is reflective of a position based in New York, New York. Please note that actual salaries are commensurate with experience and reflect the budget for a given position, and since ADL has a location-based compensation structure, there may be a different range for candidates in other locations. For an overview of our total rewards package, please visit https://www.adl.org/about/careers.

ADL aims to create a working environment where every employee can thrive professionally.  Our mission-driven work is best accomplished in an environment that supports belonging. ADL values a diverse workplace and strongly encourages people of all races, religions, nationalities, genders, LGBTQ+ individuals, people with disabilities, and veterans to apply. ADL is an equal opportunity employer. Recruitment, hiring, promotions and other terms, conditions and privileges of employment shall be maintained in a manner which does not discriminate on the basis of age, race, creed, religion, color, national origin, sex, sexual orientation, gender expression, marital status, physical or mental disability, veteran status, or military status, or in violation of any applicable Federal, state or local laws.      

ADL will ensure that individuals with disabilities are provided reasonable accommodations to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. For individuals with disabilities who would like to request an accommodation to support the interview process, please contact the People & Culture department at talentacquisition@adl.org.      

ADL will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act, and all other applicable State, Local, and Federal laws.   

The information in this job description indicates the general nature and level of work expected of employees in this classification. It is not designed to contain, or be interpreted as, a comprehensive inventory of all duties, responsibilities, qualifications and objectives required of employees assigned to this job, nor is it to be interpreted as a contract for employment.