• Director, Community Engagement and Organizing

    Job Locations US-Washington
    Policy - Government Relations, Advocacy & Community Engagement
    Regular Full-Time
  • Overview

    TITLE: Director, Community Engagement and Organizing

    LOCATION: Washington, District of Columbia/Community Support Center (CSC)
    REPORTING TO:  Vice President, Government Relations, Advocacy and Community Engagement (GRACE)



    The Anti-Defamation League (ADL), founded in 1913, is the nation’s premier civil rights/human relations agency, fighting anti-Semitism all forms of bigotry and hate, defending democratic ideals, and protecting civil rights for all. ADL achieves its mission through disseminating information to raise awareness, education youth, training law enforcement, speaking out in defense of civil liberties, and advocating for policies and positions that promote social justice.


    Working collaboratively with GRACE professionals, professionals in the ADL’s 25 Regional Offices and Communications colleagues, the Director of Community Engagement (“Director”) is responsible for coalition building, community engagement, strategic planning and the development, coordination and management of digital organizing and campaign programs and helping to design and grow both the institutional capacity and the public profile of the organization.  The successful candidate will advance CSC initiatives and help support Regional Office staff in identifying their own local coalition and community engagement initiatives to maximize the impact of ADL’s work through solidarity, visibility, and collaboration, help provide inspiration for ADL supporters and Regional Office volunteer network to support ADL organizing – and help amplify work that is already being done. 

    In addition, the Director will work with the Communications team to implement online and offline campaigns that engage ADL with other ethnic affinity communities and allied social justice organizations, including identifying, building, and expanding partnerships at the national level and increasing both action capacity and online engagement with ADL’s supporter and donors. 


    Essential Duties and Responsibilities:

    •    Help identify, build and solidify relationships with coalition partners within ADL’s network of key organizations that align with and promote ADL’s priorities and initiatives.
    •    Help design and manage digital campaigns, help organize and publicize actions, including drafting petitions, social media posts, press releases, and blog posts.
    •    Help move the growing online community into offline action
    • Serve as a resource to Regional Offices in building skills to amplify their programs’ impact in the community through engagement with community stakeholders.
    • Provide ongoing training through webinars, in-person visits and conference calls to CSC and regional staff on fundamentals of digital and community engagement, coalition building and intergroup relations.
    • Help coordinate special outreach projects and initiatives identified by ADL’s CEO and SVP Policy, such as the implementation of the MOU with the Mexican Government to provide hate crimes and other training.
    • Be the GRACE internal expert on best practices for digital communications, engagement, and advocacy; build capacity of the organization to leverage the power of compelling media content and storytelling to meet advocacy goals and create positive change.
    • Identify and ensure ADL’s participation at relevant conferences, events and programs.
    • Serve as one of the key GRACE liaisons to national organizations and promote these relationships at a regional level.


    Secondary Duties & Responsibilities:

    • Work closely with the Marketing and Communications teams to identify appropriate platforms and create effective messaging to ensure programs and initiatives garner relevant media coverage and create and tailor digital campaigns to most effectively organize for ADL policy goals.
    • Partner with the Growth team to identify and maximize potential donor opportunities.
    • Engage and leverage lay leaders in community engagement efforts (e.g., strategic planning, relationship and coalition building, program implementation).
    • Create and maintain relationships with key leaders (create systems for ongoing engagement) and conduct ongoing strategic assessment of opportunities for new relationships and possible partnerships.
    • Help identify unified messaging and appropriate coalition partners to participate in strategic meetings, at a National and local level (in collaboration with the Regional offices) for ADL leadership and partners and allies on specific initiatives.
    • Provide counsel and advice, identify and cultivate best practices, leverage resources, bring programs to scale, and encourage the full integration of the constituency engagement efforts.
    • Represent ADL at appropriate coalition and partnership meetings.
    • Maintain newsletter and contact database and ensure key current and prospective stakeholders are included in and engaged with ADL communications and events.  Active participant in a collegial and productive work environment.
    • Other duties as assigned.


    Supervision Exercised:

    There are no direct reports to this position at this time.



    • Exceptionally strong networking, public speaking, writing, editing, and overall communication skills, including an ability to meet deadlines, and understand and articulate ADL policy and be an effective advocate. 
    • Ability to identify and analyze key national and international events and trends and how they might impact ADL’s agenda.
    • Proven track record building and managing coalitions among diverse stakeholders, reaching consensus and action.
    • Demonstrated ability to contribute in creating a collaborative, respectful, positive work environment that encourages personal responsibility, initiative and innovation.
    • Working knowledge of social media platforms and engagement tools (Facebook, Twitter, Instagram, YouTube
    • Experience with digital campaigns, mobilization strategies, or online organizing for policy and social change.
    • Mission orientation – a passion for working in a fast-paced environment to create positive social change, working in an inclusive environment 
    • A desire to work within a multicultural workforce, with sensitivity and appreciation for cultural differences.


    Work experience:

    • 5-7 years prior organizing work experience in a campus, union, civil society, or campaign setting, which included responsibility for messaging, community affairs, and coalition building.
    • Legislative or Executive Branch experience at the federal or state or local level preferred.



    • BA/BS degree or equivalent experience required.
    • Advanced degree (e.g., JD, MPA, MBA, MA/MS in political science) preferred.


    Work Environment:

    Additional hours in the evenings and on weekends are frequently required. The successful candidate must also have the ability to travel, as necessary.   



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